Marketing lecturer places wreath at App State's Veterans Memorial in honor of Memorial Day 2021
May 28, 2021
U.S. Air Force veterans David H. Cook and Christy M. Cook ’18 served a collective 12 years in the Air Force as air traffic controllers before beginn...
Marketing professor earns teaching award from UNC Board of Governors
Apr 27, 2021
Six App State faculty members were recently honored by the UNC Board of Governors with campus-based awards for their innovative teaching methods in th...
Marketing professor offers advice on cheap car insurance in NC
Apr 27, 2021
Appalachian State University Marketing Professor Lubna Nafees has been featured as an expert in a WalletHub article describing 2021's "best cheap car ...
Green Belt Mitchell Powers offers fellow students advice on Six Sigma Certification
Apr 21, 2021
Appalachian State University MBA student Mitchell Powers has earned Green Belt Certification from the Council of Six Sigma Certification....
Research addresses major social problem, texting while driving
Mar 30, 2021
Research from Dr. Ilgım Dara Benoit, an assistant professor of marketing in Appalachian State University's Department of Marketing &am...
Marketing researchers discover marginalized women utilize social media to counter biased, mainstream narratives about them, promote well-being
Mar 30, 2021
Research from faculty at Appalachian State University examines the way in which marginalized women utilize social media to counter biased, mainstream ...
International business, supply chain management double major earns Gilman Scholarship
Mar 8, 2021
Appalachian State University senior Chris Zaman, who is double majoring in international business and supply chain management in t...
Marketing professor advises on pandemic-era job market
Feb 15, 2021
Appalachian State University Assistant Professor of Marketing Lubna Nafees recently offered some advice about the pandemic-era job market to recent gr...
Marketing professors weighs in on accepting credit cards by phone
Dec 7, 2020
CreditDonkey recently assembled a panel of industry experts to answer readers' most pressing questions on the benefits of accepting credit cards ...
Marketing professor offers expert advice on Chase Freedom® credit card
Aug 27, 2020
WalletHub recently posted an article about review of the Chase Freedom® credit card and cited expert advice from Appalachian State University Profess...